Toyota Malawi has introduced a new Toyota Land Cruiser 300; a diesel powered 4 wheel vehicle as part of celebrations marking the 70 years of existence of the land cruiser brand.
Speaking when unveiling the new car, Toyota Malawi National Sales and Marketing Manager, Newton Kasililika Mlanga, has described the car as a king which has been reshaped by merging cutting edge technologies that the company has accumulated over the years.
The new car has been furnished with state of art technology that includes wireless phone chargers, six driving models, lane keep assist and blind spot monitoring system just to mention a few.
Toyota Land Cruiser 300 has been designed both as a road and off road vehicle with improved fuel efficiency, more powerful than its predecessor , environmentally friendly as emissions of carbon has been reduced by 15 percent and the car enjoys 3D multi terrain monitor making it more improved off road performance.
Toyota Malawi Limited was an idea of a couple Derek and Jean Fried that travelled on a business trip to Japan. Searching for the right type of merchandise meant many cab rides for the entrepreneurial couple and it did not escape their notice that each taxi they took was a Toyota.
The couple was impressed by the Toyota and immediately an idea came up of becoming an agent for Toyota vehicles in what was then Nyasaland, now the Republic of Malawi.
